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D.W. Tannen was a Hollywood movie producer in the 1920s that was considered rather unscrupulous.
History
D.W. Tannen attempted to exploit would-be child actor "Daredevil Brown".
When discussing that he had no intent to replace Emmett with a dummy in the barrel, he gave the mixed metaphor about how the event had to look like "the real MacDonald" instead of "the real McCoy".
Trivia
He is named after famed director D.W. Griffith (1875-1948).